Unilever

Unilever
Customer Success Story

Unilever sells smarter than ever

“Mobisale has enabled us to get real-time information on how we look at the point-of-sale and connect the sales reps to a 360-view of the customer with the important highlights”

Sharona Leibu, IT Lead, Unilever

ABOUT UNILEVER

Unilever is a British-Dutch transnational consumer goods company co-headquartered in London, United Kingdom and Rotterdam, Netherlands. Its products include food, beverages, cleaning agents and personal care products. It is the world's largest consumer goods company measured by revenue, and is also the world's largest producer of food spreads, such as margarine. It is Europe’s seventh most valuable company. its products are available in around 190 countries.

Industry: Food, beverages, cleaning agents and personal care products
Headquaters: London, UK
Brands: Dove, Knorr, Rexona, Axe, Lipton, Magnum, Cif, Lux, Persil, Becel, Cornetto
https://www.unilever.com

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THE CHALLENGE:

Unilever, the consumer goods giant, was looking for a B2B commerce platform that will help the company to maximize it’s van sales and retail execution activities, and enable the company to sell in a more efficient way, with full integration and synchronization to the different IT systems.

RESULTS

Unilever has chosen to implement Mobisoft platform for its van sales and trade marketing teams
Mobisoft provided fast and secured integration to SAP-based IT systems in Unilever
Trade marketing and merchandising teams now have more information on each customer and item, enables them to get smarter decisions at the field in real-time, and communicate it to the relevant person within the company

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Unilever Customer Success Story

UNILEVER

THE CHALLENGE:

Unilever
Customer Success Story